Print vs Email Marketing

Direct mail or email?

Which is the better way to reach your customers and get them to buy from you? This is one of the most frequently asked questions we get asked and this article discusses pros and cons of both.

Using opt-in e-mail can be a great way to generate leads and sales, but so can regular snail mail. Here’s a quick guide to the pros and cons of both direct mail and email to help you choose the right way to contact prospects and build your business. Continue reading